Useful Tips for Sending Holiday Cards
Be prepared to send business holiday cards and you’ll save money, time and hassle.
Preparation
Prepare your list of contacts early and make sure the information is up to date. You don’t want to miss out on reaching loyal customers and associates due to old or inaccurate information. Once you’ve prepared a list, be sure to maintain it throughout the year so it’s ready to go for the following year.
Shopping
Choose the right card. Knowing your audience is key, so keep in mind their religion, age, occupation and sense of humor. Remember, ordering different designs to suit different people creates a more personal experience for the recipients.
Ordering
Order extra cards and envelopes. Even if you’re confident you’ve ordered enough for everyone on your contact list, you may need extras for last-minute additions. Extras can also be filed away and used for new customers the following year.
Take advantage of an addressing service. Contact Landmark Collection Customer Service for more information on mailing services. Print your envelopes with your return address. The incremental is worth the convenience. Fastick® envelopes are another great timesaver — just peel off the tab and close the envelope. They can also be printed with your return address.
Order online. It’s fast, it’s easy and it makes shopping for the best deal simple.
Emails are a great way to hear about special deals, so sign up as a member on your first visit. You’ll receive updates on discounts and special promotions, which mean you can find the best deal without even visiting a website. And remember, you can always unsubscribe.
Order a sample. Landmark Collection will send you a sample of the card you’re interested in so you can be confident about the quality before you purchase.
Take advantage of proofs. Proofs are your chance to make sure there are no errors in your holiday card or personalization. Landmark Collection will e-mail or fax you a proof for a small fee.
Personalizing
Host a card signing party, luncheon or other type of gathering for a fun and energetic way to get everyone involved. Make sure everyone who plays a significant role with customers and associates is present and sign away!
Sending
Make sure you have the proper postage for your holiday cards. Square holiday cards are very popular right now but do require extra postage. Also, if you decide to send anything extra with the card, you’ll want to have it weighed for postage.
Order your holiday cards 3-4 weeks before the holiday (Thanksgiving, Christmas or New Year). Then be sure to send your holiday cards at least 4 days before the holiday so they arrive in time.
